Author
Kailey Spilger
Guest Writer, Ph.D. in Communication
Dr. Kailey Spilger is a strategic communications researcher and educator. She leads external communications at The Chapel, and teaches graduate and doctoral students at Liberty University, where she also chairs dissertations. Her doctoral research examined how strategic social media communication reduces uncertainty, builds trust and increases engagement — the thinking behind the clarity-first approach in her writing here.
2 posts
- Web & Digital
Start with Strategy: Identify the Real Audience Behind Your Church’s Social Media
Discover how to create church social media content that engages members and reaches new visitors with shareable, mission-driven posts.
- Web & Digital
The #1 Type of Content People Actually Want to See from Your Church (Yes, Seriously)
Discover what people really want to see from your church on social media—and how to create engaging posts that build trust and connection.